Google funding the Sandy Hook hoax websites

There’s been a lot of movement on social media and in the news today regarding Sandy Hook, the Elementary School shooting in which 20 children died in 2012 in Newtown, Connecticut. The reason for the revival of this tragic event? The fact that Alex Jones, the Infowars conspiracy theorist, has been interviewed by NBC anchor Megyn Kelly.

The decision to give any kind of airtime and stage for the likes of Alex Jones to vent his theories, on such a mainstream platform such as NBC, has rightly angered many people – including those families of the victims, as you’d imagine. JP Morgan Chase have pulled their adverts from NBC News until after the interview gets aired on 18th June, and many other organisations (and people) have announced their outrage at the network’s channel to allow the interview to air.

Reverting back to the Google Display Network, as we often do here at Don’t Fund Hate, we can find many “Sandy Hook hoax” websites which are continuing to spread the word that the tragedy was indeed a hoax, as some part of a wider conspiracy theory. These websites were all accepted onto the Google Display Network, and which are all generating advertising revenue thanks to Google.

So again this raises the big question as to how can Google be so accepting with regard the type of content they allow onto their platform? Many users on Twitter expressed their outrage toward Google, as well as pointing the finger at the brands which are advertising on these Sandy Hook hoax sites (although it’s extremely unlikely they chose to have their ads on these sites, as it’s often an automatic process). John Ellis was one such person, taking the time to include screenshots in his tweets as highlighted below.

We remind all brands that advertise using the Google Display Network, or other kinds of programmatic ad networks, that you can easily add exclusions to the platform, in effect preventing your ads from appearing on these websites – something which we really recommend, and that we hope Google starts to do sooner, rather than later.

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